The Matching Gift Appeal

June 3, 2023

June 2023. Achieving fundraising goals and hitting financial targets is tremendously important. But what happens to the love of mission when a donor is asked to hit a target? Matching gift appeals are a great way to boost the urgency to make a donation. Read about how to implement these consistently high-performing programs while keeping donors connected to the love they have for your organization in this issue of River Living.

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